2010/11 Moose PowerPlay promotion surpassed fundraising goals
Winnipeg – 11 children with disabilities received sledge hockey equipment this year, thanks to a $7,800.00 donation from the Winnipeg Real Estate News (WREN) and the Downtown Winnipeg BIZ.
The donation was part of the WREN and Downtown Winnipeg BIZ’s PowerPlay Promotion with the Manitoba Moose. For every goal the Moose scored during a home game powerplay, WREN and the Downtown Winnipeg BIZ both donated $100 to the Children’s Rehabilitation Foundation. In addition, WREN ran a Facebook campaign, that donated $1.00 for every person who “Liked” the WREN page on Facebook.
This season, the Manitoba Moose scored 38 power plays during home games, up from 23 scored during the 2009/2010 season. The fundraiser raised $7,800.00 for the Children’s Rehabilitation Foundation and will fund the purchase of sledge hockey equipment for 11 Manitoba children. Sledge hockey is one of the fastest growing winter sports for children living with disabilities. Equipment ranges in price from $500 to $900 per child, and is modified specifically to the needs of each individual player. Sledge hockey offers all the physical benefits of hockey, increasing upper body strength, and cardiovascular endurance and balance skills. It also promotes sportsmanship, competition and team building. The Children’s Rehabilitation Foundation receives equipment requests from therapists who work directly with the children living with disabilities. The Foundation also funds adapted recreation programs for children living with disabilities and special needs, such as summer camps, cooking clubs, art therapy and music classes. Popularity in this sport is increasing and the Foundation anticipates more requests for this equipment in the future.
WREN and the Downtown Biz will presented the $7,800.00 cheque to the Children’s Rehabilitation Foundation and five children who received sledge equipment at the Tuesday, April 19th Manitoba Moose game during the first period.