Over $100,000 Raised

 
 

MEDIA RELEASE

September 30, 2011

FOR IMMEDIATE RELEASE

40 CEOs SLEPT OUT AND RAISED OVER $100,000 FOR HOMELESS EMPLOYMENT PROGRAMS

Downtown Winnipeg–Forty Winnipeg CEOs and community leaders spent last night at Portage & Main to raise awareness for homelessness and together raised $107,000 to employ homeless people. It was all part of Winnipeg’s first CEOs for Downtown Sleepout event in support of the Downtown BIZ’s Change for the Better program.

Over 100 people attended an early morning presentation today to hear about Calgary’s plan to end homelessness from Mr. Tim Richter, President and CEO of the Calgary Homeless Foundation. Mr. Richter then joined several business and community leaders for an in depth discussion this afternoon. See a copy of his presentation here.

One hundred percent of funds raised will go towards the BIZ’s Change for the Better program, supporting homeless employment programs like Siloam Mission’s Mission: Off the Streets Team (MOST). CEOs from a range of sectors challenged their employees and contacts to get involved. The Sleepout followed a day of fundraising, food and entertainment at 201 Portage Avenue.

“I am personally overwhelmed by the generosity of Winnipeggers and the passion shown by our CEOs and community leaders who rallied around this event and this cause,” says Stefano Grande, Downtown BIZ executive director, who also slept out last night. “I can feel this is just the start of real change happening in terms of homelessness and poverty issues in our city.”

Donations will continue to be accepted for Change for the Better:
Online at www.changeforthebetter.org
Cheque or money order, made out to: “Change for the Better” (Downtown Winnipeg BIZ, 426 Portage Avenue, Winnipeg, Manitoba, R3C 0C9)
Automatic Payroll Deduction Programs with the company you work for

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