Graham Mall Is…


Graham Avenue is being transformed into one of Downtown’s most exciting, walkable districts and a new, exciting Graham Avenue is emerging!

Graham Avenue is a nine-block district in the heart of downtown Winnipeg, parallel to the city’s major artery, which is Portage Avenue. Winnipeg Transit’s downtown services heavily rely on Graham Avenue, which was turned into a transit mall in 1995. Today, approximately 1,800 buses operate on the street each weekday and service over 100,000 transit users, which includes, office workers, students and more per day.

Also known as Graham Mall, the District is home to several large and small retail operations, restaurants and services, and is anchored by two shopping malls, The Hudson Bay and Cityplace. The Mall is also home to a nineteenth century heritage-designated church, the Royal Winnipeg Ballet’s offices, studios, and student residence buildings. In addition, Graham Mall is also linked to downtown’s covered Skywalk and is in the heart of the newly formed Sports, Hospitality and Entertainment District (SHED).

The Economic Development/Planning objective was to utilize the Transit Mall as a driver for transit oriented development and storefront business start-ups, and over the last decade Graham Mall has seen a significant amount of development activity.

The city’s newly built Sport and Entertainment Facility and the Bell MTS Place (home of the Winnipeg Jets), now draws over one million people back to the downtown area annually. The refurbished Millennium public library also draws over 1.5 million people per year, and the new Manitoba Hydro head office building is home to over 2000 employees. The renovation of the old Canada Post Depot into the new Public Safety Building has seen an added addition to the Mall with over 2000 staff members operating 24/7. Anchoring Graham Ave. at Main street is ARTIS Reit proposed development, a new $140 million, 40-story apartment tower at 300 Main Street. 360 new apartment units will tower over downtown’s iconic corner, creating a great new opportunity for more people to live downtown. These are just a few of the recent developments which have found a home on Graham Avenue.

As a result of this development activity, a good density of people are now visiting or working on Graham Avenue and side streets such as Kennedy and Edmonton Street are becoming popular places for small business start-ups. New restaurants, shops and cafés are beginning to emerge as well. In addition, buoyed by additional traffic generators such the Downtown Farmers’ Market, the area is starting to be seen as hip and happening.

In the next few years, Graham Avenue will see the completion of True North Square, a $400 million mixed use development which will bring more residents, hotel guests and office workers to Graham Avenue than ever before.

The conversion of the Medical Art Building into a place for people to live, and the impending construction of SkyCity, a 40 story tower/condo development, among several other proposed re-developments will collectively bring a near billion dollars in investment to this District in the next 2-3 years alone, and 1000’s of more people.

The added density of people, at all hours of the day, will fill the sidewalks of Graham Avenue and once again drive the need for more on street retail, food and drink establishments. With this realization, there is the opportunity for the business community to better position itself to take advantage of the changes occurring, and ask itself: Graham Mall is…?









Share your ideas and thoughts about what Graham Mall is today and what it could be in the future, by using the comment box below.

Or look for our kiosk during these dates and times:

  • Thursday, September 28, 2017 – 11 am – 1 pm at MB Hydro Place, Downtown Winnipeg Farmers’ Market
  • Friday, September 29, 2017 – 11 am – 1 pm at Graham Avenue at Donald Street (Millennium Library)
  • Monday, October 2, 2017 – 11 am – 1 pm at Graham Avenue at Vaughn Street
  • Wednesday, October 4, 2017 – 5 -7 pm by Portage Avenue at Donald Street (Bell MTS Place)
  • Thursday, October 12, 2017 – 11 am – 1 pm at Cityplace, Downtown Winnipeg Farmers’ Market
  • Friday, October 6, 2017 – 11 am – 1 pm at Graham Avenue at Main Street

Coffee Time Discussion with business owners on Graham Mall: 

  • Thursday, September 28, 2017 – 8 am at Second Cup  (254 Edmonton Street)
  • Tuesday, October 3, 2017 – 12 pm Millennium Library (251 Donald Street, 2nd Floor in the Anhang Room)
  • Thursday, October 5, 2017 – 5 pm Thom Bargen (250 Kennedy Street)