Winnipeg’s Canada Day Living Flag Hits It Out of the Park!

 
 

MEDIA RELEASE
JULY 1, 2016
FOR IMMEDIATE RELEASE

WINNIPEG’S CANADA DAY LIVING FLAG HITS IT OUT OF THE PARK!

Downtown Winnipeg – As the numbers rolled in from competing cities across Canada, the Downtown Winnipeg BIZ once again claimed its title as the Largest Canada Day Living Flag in the country.

Today over 3,158 people gathered at Shaw Park decked in red and white to form the flag of our nation, engaging some friendly competition against Victoria, Calgary, Regina, Brandon, Toronto, and Ottawa. Proud and patriotic Winnipeggers at the event were joined by the Honourable MaryAnn Mihychuk, Minister of Employment, Workforce Development and Labour; the Honourable Rochelle Squires, Minister of Sport, Culture, and Heritage; and His Worship Brian Bowman, Mayor of Winnipeg.

“Canada Day is all about celebrating our love for our country, and appreciating the values that bind us together as a nation,” said Stefano Grande, Chief Executive Officer of the Downtown Winnipeg BIZ. “The largest Canada Day Living Flag competition brings folks together in a positive way for our country, city and downtown.”

Since the inaugural event in 2011, over 18,000 Winnipeggers have assembled downtown dressed in red and white patriotic attire, to create a living Canadian flag. Today’s event has brought that total to well over 20,000 people, furthering the Downtown BIZ’s goal of positioning the downtown as a premier entertainment destination. Attracting young and old, Canadians of every heritage, the event’s location at the ballpark offers a great kick-off to Canada Day festivities.

Visit our website to download an aerial photo of Winnipeg’s sixth annual Canada Day Living Flag: downtownwinnipegbiz.com/wp-content/uploads/2016/07/2016-CDLF.jpg

View a time-lapse video of the event: downtownwinnipegbiz.com/programs-services/events/canada-day-living-flag.Thank you to Dan Harper of Dan Harper Photography for producing both this year’s official photo and time-lapse video.

Thank you to our sponsors: Canada Heritage, Telenium, The Flag Shop, the Winnipeg Goldeyes, CBC Manitoba, Winnipeg Sun, QX 104, 94.3 The Drive and many others.

About the Canada Day Living Flag

The living flag events in 2011, 2012, 2013, 2014 and 2015 have captured the imagination and hearts of Winnipeggers, and has become a multicultural mosaic and snapshot of how welcoming, inclusive, and accessible our downtown community truly is. In 2012, our living flag photo was chosen and produced as an official Canada Post stamp – with more than 10 million stamps produced and circulated worldwide.

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For more information, contact:
Emily Ormonde, Marketing & Communications Coordinator
(204) 958-4626; emily@downtownwinnipegbiz.com