May 3, 2013
FOR IMMEDIATE RELEASE
2,000 LBS OF LITTER COLLECTED BY OVER 400+ MEMBERS OF THE DOWNTOWN BUSINESS COMMUNITY
Downtown Winnipeg – Top business leaders Brian Scharfstein, Canadian Footwear President and Chair of The Winnipeg Chamber of Commerce; and Brian Bowman, Partner at Pitblado – joined over 400 business and community members on May 3rd for the Downtown BIZ’s 8th annual Earth Day Clean-up, in honour of National Earth Day. Wearing bold, green Earth Day aprons, volunteers arrived in droves to make our corner of the earth a little bit greener.
“I was thrilled to lend my voice to this important initiative because a clean and green downtown also indicates a healthy city,” Scharfstein explained.
Downtown business workers and residents joined the BIZ’s Metro Enviro-Team and staff at Thunderbird House and Millennium Library Park to pickup litter, making our downtown streets clean and vibrant – covering even more of the downtown in 2013, from Higgins and Main Street all the way south to Donald Street. Volunteers picked up approximately 2,000 lbs. of litter and garbage.
New to this year’s event was the promotion of a new anti-litter campaign: “Find the Gold”. Launched on April 19 and running until May 24, the public will get a chance to win amazing prizes and all they have to do is find a litter item painted gold that Metro Enviro Man has hidden downtown. Clues to the location of golden litter items will be posted online on the BIZ’s Facebook and Twitter pages.
“I’m overwhelmed by the corporate community’s support at today’s cleanup,” said Stefano Grande, Downtown BIZ executive director. “Business people got to see firsthand the important work our Metro Enviro-Team do to keep downtown spotless, clean and inviting on a daily basis.”
About the Earth Day Clean-up
The Downtown BIZ’s annual Earth Day Clean-up is in honour of National Earth Day. Over 500 Business and community members took over downtown streets last year wearing bold, green Earth Day aprons. This event is to encourage downtown business people to take ownership of their neighbourhood. The event is part of the BIZ’s overall efforts to clean downtown, which sees members of the Metro Enviro-Team vacuuming up litter, removing graffiti, removing posters, power washing bus shelters and sweeping sidewalks.
About the Downtown BIZ Metro Enviro-Team
Downtown cleanliness is a priority for the Downtown BIZ, which has 20 Metro Enviro-Team staff in the summer and 13 staff in the winter. The Metro Enviro-Team is dedicated to litter removal, sidewalk sweeping, flower watering and tending, cleaning bus shelters, graffiti removal, poster removal and more. Portage and Graham Avenue is sidewalk vacuumed every weekday morning before 9am. The city and Siloam Mission’s Mission: Off the Streets Team (MOST) also adds to the positive clean-and-green efforts downtown.
Earth Day Clean-up volunteers received free coffee and donuts from Tim Hortons, a fun and colorful apron and cleaning supplies. Some lucky volunteers also won bikes and gift cards, courtesy of Tim Hortons. Keeping with the green theme, the first 150 participants at each location also received a free Tim Hortons travel mug.
Special thanks to our generous sponsors: Tim Hortons, Frogbox, Johnson Waste Management, Delta Winnipeg, and 99.1 Fresh FM.
For more information, visit http://www.downtownwinnipegbiz.com/home/events/spring_clean_up/
– 30 –
For more information, contact:
Leader, Strategic Initiatives & Public Relations
Tel: (204) 958-4635